Meet The Crew

Rick Mendez
Co-Founder, Business Operations

Rick fell in love with this country's forests, parks and public lands after doing what every parent fears their child may do: dropping out of college to go backpack the Yukon. Well, there’s more to it than that, such as it was through the incredible NOLS, but those are the fine details. Since then, be it as a guide or as a lost traveler, Rick has been chasing the next backpacking, road or river trip without looking back.


Jocelyn Farrell Mendez
Co-Founder, Art Designer

Jocelyn grew up exploring and camping in the Adirondack Mountains. It wasn't until leaving home to tend life as a city girl that she truly realized her deep appreciation for nature. Always curious of what more life has to offer, she enjoys the simplicity of hitting the road and seeing where the next adventure takes her.



Office Security

If our insurance company sees this, we’re screwed.



Durango, Colorado

Durango is a small, mountain town tucked away in southwest Colorado, just south of the incredibly beautiful San Juan Mountains. This is where our small business of offering you responsibly made outdoor products and apparel, operates from. The southwest offers access to everything from million year old desert canyons, to alpine lakes, with wildflowers and sand dunes all in-between. We couldn't have asked for a better base-camp to grow our appreciation for the beautiful landscapes our country offers.